The second Brighton LibTeachMeet last night was one of the occasions at which one really understands what it means to be part of a profession. Held under the auspices of the CILIP Sussex sub-branch, and ably chaired by Melinda Davies, @medav, Clinical Librarian at our hosts, the Brighton and Sussex NHS Library and Knowledge Service, we heard speakers from health, universities and public libraries. Apart from some technical difficulties, inevitable when trying to support a twenty-first century event with the legendarily unhelpful NHS IT network, it was a great success. I couldn't live-tweet, so I offer some notes below on the speakers; I've given Twitter accounts where I know them.
Jil Fairclough (Brighton and Sussex Medical School, @bsms38) - Not outreach – inreach: getting to medical students: Jil showed us how library and knowledge services have integrated themselves into the medical school curriculum.
Tom Roper (West Sussex Knowledge & Libraries, NHS, @tomroper) - Marketing an outreach service in West Sussex the rolling English drunkard way: I shall say nothing about this presentation. My slides are on Slideshare, if anyone wants them, and I've embedded them at the end of this post.
Richard Hawkins (CILIP, @usernametaken10) - Live streaming events: a quick start guide: Richard wanted to show us live streaming in action, but was frustrated by the NHS firewall, though he and the organisers had asked for the relevant ports to be opened well in advance. He showed us how it's done, with witty illustrations of his own devising, and referred us to the CILIP Bambuser channel for examples.
Gary Green (Surrey County Council Library Service, @ggnewed) - Spreading the word using ifttt.com: Gary managed to make me understand how iftt.com works; I signed up for an account ages ago, but have never used it. Now I shall.
Ceris Howard (East Sussex Public Libraries) - Promoting public library services to teens: Ceris told us how East Sussex reach young people. One of her points applies to any group, that is, if you ask people what they want, you should act on what they tell you. A simple point, but often neglected.
Joseph Norwood (University of Sussex, @DreamingEntity) - Targeted Tweeting: How to find out who's really using your social media and how to connect with them: Joseph showed how he had analysed Twitter followers of the @SussexUniCareers account which he runs, and introduced scheduled tweeting, to make sure tweets appear at times when they will get maximum exposure.
Emma Illingworth (University of Brighton, @wigglesweets) - National Libraries Day 2012 - a national campaign - a local experience: Emma told us about how the University worked with the public libraries to use National Libraries Day to promote both services.
Rebecca Somers (West Sussex Libraries) – Outreach, engaging with families in the community: Becky told us about her work with hard-to-reach families in areas of social deprivation in the north of the county. I hope her slides will be up soon, as I look forward to seeing her photographs.
Ed Boyden (University of Sussex) – QR code use in the library as a way to report high levels of noise in silent study areas: Ed had come up with a fascinating and original idea. If readers are bothered by noise in silent areas, they can scan a QR code in a poster on the wall, which sends a text to the Duty Librarian, who will come running to chastise the wrong-doers.
Suzanne Tatham (University of Sussex) - Suggest a Book: Promoting Library Services at the University of Sussex: Suzanne showed us how they had used Facebook to take, and respond to, suggestions for stock; see http://www.facebook.com/suggestabooksussex. Some in the audience questioned whether this might not lead to long debates about selection decisions but it seems an interesting precursor of the move to user-selected stock and an excellent way to generate debate about collection development policies, something we usually pay lip-service to when writing and promulgating such documents.
Gary Green – Stats in a big font: Gary came back to tell us how, as part of an internal marketing campaign, he had simplified, and increased the impact of statistical presentations to library staff.